Absolut® GA Football Homegating Scratch Card Sweepstakes

Official Rules




Sweepstakes Name:  Absolut® GA Football Homegating Scratch Card Sweepstakes (the “Sweepstakes”).


Sweepstakes Dates: Registration begins at 12:00:01am Eastern Time (“ET”) on 10/16/20 and ends at 11:59:59pm ET on 11/15/20 (the “Registration Period”).  The Sweepstakes is subject to all applicable federal, state and local laws and regulations.  Void outside of Georgia, and wherever restricted or prohibited by law.


Eligibility – Who May Enter:  Each individual entering the Sweepstakes (each, an “Entrant”), at the time of entry: (a) must be a legal U.S. resident of GA; (b) must be 21 years or older; (c) must have a valid U.S. driver’s license or government issued photo identification; (d) must have access to the internet in order to enter; (e) may not be, or at any time since August 1, 2020, have been, an employee, officer, director, member, shareholder, or agent of Million Dollar Media, LLC (the “Sweepstakes Administrator”), Pernod Ricard USA, LLC (the “Sponsor”), the National Football League, its member professional football clubs (including Atlanta Falcons), NFL Ventures, Inc., NFL Properties LLC, NFL Enterprises LLC, NFL Productions LL and NFL International LLC and each of their respective subsidiaries, affiliates, shareholders, officers, directors, agents, representatives and employees (collectively, “NFL Entities" or “NFL”) or any of their respective franchisees, parents, affiliated companies, suppliers, distributors and retailers of alcohol-beverage products, subsidiaries, printers, advertising and promotion agencies, and any and all other companies associated with the design or execution of this Sweepstakes (collectively, “Released Parties”); (f) may not be an immediate family member or household member of any individual identified in item (e) above.  “Immediate family members” includes, for purposes of this Sweepstakes, parents (including in-laws), step-parents, grandparents, siblings (including step-siblings), half-siblings, children (including step-children), grandchildren (including step grandchildren) and each of their respective spouses and/or domestic partners, regardless of where they reside.  “Household members” means people who share the same residence at least three (3) months per year.


How to Enter:  There are three (3) methods of entry.


1.     Scratch Card Game Piece:  Absolut GA Football scratch card game pieces, will be available no purchase necessary, while supplies last at participating Absolut sampling events in GA between the Registration Period.  If you are in attendance at an eligible sampling event, visit the Absolut display area to obtain a scratch card game piece and carefully remove the scratch off surface on your game piece to reveal an instant win merchandise prize (see prize details below).  Maximum of one scratch card game piece per person or household during entire Registration Period.  After removing the scratch off surface, complete the back of the card with all required information, then submit the card to an Absolut ambassador at event where received, prior to the conclusion of the event, to claim your instant win merchandise prize and be included in the weekly grand prize Sweepstakes drawings (see below).  Or to enter the weekly grand prize Sweepstakes drawings directly online, scan the QR Code on the back of the card or directly visit www.AbsolutFootballGA.com, and follow the online registration instructions outlined below.


2.     Text:  You may initiate participation via text (without obtaining a scratch card game piece) during the Registration Period, if you are located within the United States and are in possession of a Short Message Service (SMS) capable device, such as a smart phone (“Device”)with an eligible text plan, and have obtained the bill payer’s permission to send a text.  Text entry may not be available through all wireless carriers.  Send a text message from your mobile device to the designated short code (68683) with the designated key word (ABSOLUT) in the body of the message.  You will receive an automated text reply providing a link to the contest website at www.AbsolutFootballGA.com.  Click the link and follow the prompts to complete your online entry (see below).  Message and data rates may apply to each text message sent or received as provided in your wireless plan.  Contact your carrier for pricing plans and details.  Note: text entrants are not eligible for the instant win bonus prizes.  All text submissions must be received by 11:59:59pm ET on 11/15/2020.


By texting ABSOLUT to 68683, entrant provides express consent to receive response text message(s) regarding the Sweepstakes and/or Sponsor, which may contain internet links.  Text messages may be sent from an automated system.  Reply "stop" to opt out from receiving text messages to the Device.  You may receive a confirmation text message after opting out.  Consent to receive text messages is not a condition of making a purchase.


NOTE ABOUT OBTAINING ONLINE ENTRY FORM VIA TEXT USING A DEVICE: When you use your Device and/or transmit or receive data via your Device, standard data/text messaging rates may apply according to the terms and conditions of your service agreement with your wireless carrier.  Other charges may apply (such as normal airtime and carrier charges) and may appear on your mobile phone bill or be deducted from your prepaid account balance.  Wireless carriers' rate plans may vary, and you should contact your wireless carrier for more information on rate plans and charges relating to your participation in this Sweepstakes.  Check your Device’s capabilities for specific instructions.  Multiple entrants are not permitted to share the same Device.  


3.     Online Registration: To enter online (without obtaining a scratch card game piece), scan the QR code on associated print materials or directly visit www.AbsolutFootballGA.com during the “Registration Period”.  Entrants must fully complete the online registration page with all required information including his/her name, valid email address, phone number (including area code), state of residence and date of birth.  After having read and agreed to these Official Rules and agreeing to receive offers and updates via email from Sponsor, click the submit button to submit your online entry and be entered into the weekly grand prize Sweepstakes drawings (see below).  Note: online entrants are not eligible for the instant win bonus prizes.  All online entries must be fully complete for all required information and must be received by 11:59pm ET on 11/15/2020 to be eligible. 


All entries must be fully complete for all required information and must be received by 11:59pm ET on 11/15/20 to be eligible.  Maximum of one entry per person and per valid email address during the entire Registration Period, regardless of method of entry.  Any incomplete or ineligible entries, or any entry submitted with an invalid or false email address, phone number or other incorrect information will be disqualified.  Released Parties are not responsible for lost, late, misdirected, illegible, incomplete, invalid, unintelligible, damaged, or for entries submitted in a manner that is not expressly allowed under these rules, or for any entry not submitted or received due to any technical error or failure, unauthorized human intervention, inaccurate capture or mis-entry of any required information, or the failure to capture any such information for any reason including programming or technical errors, or effects of hackers or failure of any electronic equipment, computer or cellular transmissions and/or network connections; all of which will be disqualified.


Entrants may opt out of Email notifications at any time, without affecting their entry, by following provided opt-out instructions.  By participating and submitting an entry, contestant agrees that sponsor and participating parties are authorized to contact entrant via email, mail, phone or any other form of media to make contestant aware of information pertinent to the Promotion, and to distribute information regarding the Sponsor(s) featured products, special events or promotional offers, or coupons. Contestants may opt-out of any further email communication at any time by simply replying REMOVE to any email message, or following the provided opt-out instructions.


Each participant must submit an entry on his/her own behalf.  Any entry submitted on behalf of another individual or using another person’s email address or name, or providing any false email addresses or information, will be disqualified and ineligible to claim any prize.  Any attempt by any participant to obtain more than the stated number of entries allowed by using same, multiple/different emails, identities, or any other methods void that participant's entries and that participant may be disqualified.  No mechanically reproduced or automated entries permitted.  Use of any automated system to participate is prohibited and will result in disqualification and all such entries will be deemed void. 


In the event of a dispute as to any entry, registration or submission, the authorized account holder of the email address used to register, and associated with the entry will be deemed to be the registrant and s/he must be eligible according to these Official Rules. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address.  Proof of being the authorized account holder may be required.


By registering to enter Sweepstakes, you affirm that you have read and accepted these Official Sweepstakes Rules.  All entries received become the property of the Sponsor and will not be returned.  All entrants agree to be bound by and abide by the official rules of the Sweepstakes. 


Prize Winner Selection and Notification (maximum of 5 weekly and 1 grand prize winners):  Random prize drawings will be held from among eligible entries received from all entry methods combined as of the date and time of each drawing to select potential prize winner(s) (see weekly and grand prize descriptions below) on each drawing date as follows:

·      One (1) weekly prize winner selected per drawing date on or about 10/19/20, 10/26/20, 11/2/20, 11/9/20/20 and 11/16/20;

·      One (1) grand prize winner will be selected on or about 11/16/20;


Note:  There is a maximum of one (1) prize award per person or household during the entire Registration Period.  If eligible entries are less than the scheduled number of prizes available for any prize drawing or total number of prizes for the entire Sweepstakes, then associated prize award(s) shall not be awarded.


Each potential prize winner will be notified initially by phone and/or email following their selection.  If the Administrator is unsuccessful in its attempt to reach and speak directly with a selected potential prize winner by phone within 48-hours of the initial notification attempt to the phone number or email address associated with that contestant’s entry, then that contestant may be disqualified and an alternate potential winner may be randomly selected from among the remaining eligible entries and notified as per the procedures outlined above (time permitting).  Note: phone messages will not be left during the prize winner notification process.


During the prize winner notification, the selected potential winner must confirm their eligibility, and indicate their willingness and ability to accept the prize.  The potential winner will then receive official notification via mail or email delivery.  If the selected winner does not meet the eligibility requirements, or is unable or unwilling to accept the prize or elects to decline the prize, s/he will be disqualified and, at Sponsor’s discretion and time permitting, an alternate winner will be randomly selected from among all remaining eligible entries and notified as per the procedures outlined above.  Any disqualified contestant will not receive any alternate prize substitution or compensation.  Decisions of the Administrator in the selection and determination of the winners and all matters relating to this Sweepstakes are final and binding. 


All of the following will apply to each prize winner: 1) Winner will be required to complete and return, within 2-days of date of receipt, a prize acceptance form, including an affidavit of eligibility and a liability/publicity release (publicity release where permitted);  2) Winner may be required to present a copy of a valid social security card and a valid driver’s license as a condition of receiving any prize;  and 3) Winner is responsible for paying all applicable taxes (including, but not limited to all local, state and federal taxes) on all prizes awarded.   


Scratch Card Game Piece Instant Win merchandise prizes:  Each scratch card game piece is a winner of one (1) of the following merchandise bonus prize awards, as listed on the under beneath the scratch off surface:


Limit one instant win prize per person or household.  Sponsor reserves the right in its sole discretion to substitute any instant win merchandise item with an alternate merchandise item of approximate equal value, based upon availability.  Original game piece must be submitted and surrendered at time of prize redemption to an authorized Absolut ambassador at event, and prior to the conclusion of sampling event where game piece was received, or game piece is void and instant win bonus prize is forfeit.  All game pieces are subject to verification and approval by Sponsor.  Any game piece damaged, destroyed, lost, duplicated, forged, altered, copied, hand printed, tampered with in any manner, or that contains any printing or programming error in production will be void.  Game piece has no cash value.


Eligible instant prize winners will receive designated merchandise item at time of presenting eligible game piece, while supplies last.  All prizes are non-transferable and no cash redemption or prize substitution allowed, except at Sponsor’s sole discretion or as provided herein.  Prizes are awarded “as is” with no warranty or guarantee, either express or implied by Sponsor. 


Weekly Prize Award (Maximum 5 winners):  Each weekly prize winner shall receive a Sponsor designated merchandise item, consisting of the merchandise item as solely determined and designated by Sponsor, based upon availability.  Designated merchandise item shall consist of:

·       EITHER one (1) portable grill, OR one (1) Cornhole game as designated by Sponsor based upon availability (Sponsor reserves the right to substitute and alternate merchandise item of approximate equal value at its sole discretion);

·       One Atlanta Falcons merchandise item, as solely determined and designated by Sponsor based upon availability.


Sponsor reserves the right to substitute alternate prize award of approximate equal value at its sole discretion.  Approximate Retail Value (ARV) of each weekly prize award:  $250.  Total ARV of all available weekly prize awards:  $1,250.


Grand Prize Award (Maximum 1 winner):  The grand prize winner shall receive an Absolut Ultimate Home Tailgating merchandise prize pack, consisting of the merchandise items as solely determined and designated by Sponsor. Merchandise items shall include the following items, based upon availability and subject to change at Sponsor’s sole discretion:


Total ARV of entire grand prize award:  $1,129.


NOTE:  No alcoholic beverage is part of any prize award.  All merchandise items are awarded ‘as is’ without warranty, express or implied.  Prize winners must accept delivery of prize in the method as solely determined and designated by Sponsor.  Grand prize awards shall be shipped only to the designated winner residential address as submitted on back of game piece, during online registration and/or as provided during winner notification, via the carrier as determined and designated by Sponsor (i.e. UPS, USPS or other Sponsor designated carrier), or as otherwise specified by Sponsor.  Allow 8 – 12 weeks for prize delivery. 


Once shipped, prize shall be considered as awarded and delivered, and Sponsor shall not be responsible for actual receipt of delivery by winner.  Sponsor shall not be responsible for any lost, late, undelivered, misdirected, damaged or stolen delivery; or any incorrect delivery address provided by winner during registration or prize claim.  In the event of any delivery issues, including undelivered, misdirected, lost or stolen deliveries, Sponsor shall have no responsibility to replace the prize award, and prize award shall not be substituted by Sponsor with any alternate prize award or compensation.  Winner shall look solely to designated shipper/carrier for any lost, damaged, stolen or mis-delivered packages and not to Sponsor for any delivery issues.


General Prize Conditions:  All other costs and expenses related to prize acceptance, delivery, redemption or use not specified herein as being provided are the sole responsibility of winner.  All income, federal, state and local taxes are the winner’s sole responsibility.  All prize awards are non-transferable and no cash redemption or prize substitution allowed, except at Sponsor’s sole discretion or as provided herein.  Sponsor reserves the right to substitute a prize with one of comparable or greater value, at its sole discretion.  All prizes are awarded as is, without any warranty, express or implied, by Sponsor.  Failure to collect or properly claim prize in accordance with these rules will result in forfeiture of the prize.  If forfeited for any reason, participant will not receive any other prize substitution or compensation, and the prize will remain the property of Sponsor and will not be awarded, except as provided herein.  All properly claimed prizes will be awarded.  Any unclaimed prizes will not be awarded. 


Additional Rules & Restrictions:  By participating, entrants agree to abide by and be bound by the Official Rules and the decisions of the Sponsor and Administrator, which shall be final in all matters relating to this Sweepstakes.  In the event an entrant wins a prize, and is later found to be in violation of these rules he/she will be required to forfeit the prize or to reimburse Sponsor for the stated value of the prize if such violation is discovered after winner has used the prize. Participation in Sweepstakes constitutes permission for the Sponsor and its designees to use entrants’ names, cities and states of residence and/or likenesses for purposes of advertising and trade in any and all media now or hereafter known worldwide on perpetuity without limitation or further compensation, notification or permission, unless prohibited by law.  False, fraudulent or deceptive entries or acts shall render entrants ineligible for any prize.


By participating, entrants agree to hold all Released Parties harmless from any claims, losses, actions, or damages of any kind, whether actual, incidental or consequential, for injury (including but not limited to death), damages, losses or expenses arising out of or relating to entrant’s participation in this Sweepstakes, or the acceptance, possession or use/misuse of any prize, or participation in prize-related activities (including but not limited to travel or activity related thereto), and to assume all liability therefor. 


Released Parties shall not be liable to winner or any other person for failure to supply the prize or any part thereof by reason of any acts of God, pandemics, any actions, regulations, orders, or requests by any governmental entity, equipment failure, terrorist acts, war, fire, unusually severe weather, embargo, labor dispute or strike, labor or material shortage, transportation interruption of any kind, or any other cause beyond Released Parties’ sole control. 


Participants are restricted to use of ordinary and typical computer equipment, mobile phone equipment, Internet access and cellular networks. Sponsor disclaims all liability for the inability of a participant to complete or continue an entry due to equipment malfunction, busy lines, inadvertent disconnections, acts beyond the Sponsor’s control, or otherwise. The Sponsor disclaims any liability for entries not received due to technical difficulties or transmission errors. The Sponsor disclaims all liability for any delays, mis-delivery, loss, or failure in the delivery of any item sent by mail, courier, express, electronic transmission, or other delivery method.  Released Parties are not responsible for mechanical, technical, electronic, communications, telephone, computer, hardware or software errors, malfunctions or failures of any kind, including: failed, incomplete, garbled or delayed transmission of online entries, traffic congestion on telephone lines, the Internet or at any website or lost or unavailable network connections which may limit an online entrant's ability to participate in the Sweepstakes, and any injury or damage to entrant’s or any other person’s computer or mobile phone related to or resulting from participating in or downloading any information necessary to participate in the Sweepstakes.  Released Parties are not responsible for any other errors of any kind, whether computer, technical, typographical, printing, human or otherwise, relating to or in connection with the Sweepstakes, including, without limitations, errors which may occur in connection with the printing or advertising of this Sweepstakes, administration or execution of the Sweepstakes, the cancellation of the Sweepstakes, the processing of entries or in the announcement of the prizes or prize winners.  Sponsor, in its sole discretion, reserves the right to disqualify any person tampering with the entry process or the operation of the Sweepstakes website.


Sponsor reserves the right to cancel, modify, reschedule or terminate the Sweepstakes for any reason including, but not limited to acts of God, pandemics, force majeure, government regulatory action or ruling,  fraud, misconduct, or if any technical failures destroy or threaten the integrity of the Sweepstakes, in the opinion of the Sponsor/Administrator, or if a computer virus, bug, or other technical problem corrupts the administration, security, or proper conduct of the Sweepstakes as determined by Sponsor/Administrator, in their sole discretion. In the event of early termination of the Sweepstakes, Sponsor reserves the right to determine prize winners in a random drawing from among all eligible, non-suspect entries received as of the time/date of such termination.


IN CASE OF DISPUTES:  By participating, each entrant agrees that (1) any and all disputes, claims, and causes of action arising out of or in connection with this Promotion, or any prizes awarded, shall be resolved individually, without resort to any form of class action, and any judicial proceeding shall take place in a federal or state court within the State of Georgia; (2) any and all claims, judgments, and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Promotion, and in no event will entrant be entitled to received attorneys' fees or other legal costs; and (3) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, punitive, incidental, and consequential damages, and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of entrant and Sponsor in connection with this Promotion, shall be governed by, and construed in accordance with the laws of the State of Georgia, without giving effect to any choice of law or conflict of law rules or provisions (whether of the State of Georgia or any other jurisdiction), that would cause the application of the laws of any jurisdiction other than the State of Georgia.


Odds:  Odds of being selected as a prize winner are dependent upon the total number of eligible entries received as of the date and time of each prize drawing as outlined above.


Official Rules & Winner List:  For a copy of these Official Rules, or the name of prize winners, send a self-addressed stamped envelope to be received by 12/31/2020 to: Absolut GA Football Homegating Scratch Card Sweepstakes, c/o Million Dollar Media, P.O. Box 278, Woodbridge, NJ 07095.  PLEASE SPECIFY which you are requesting, official rules or winner list.


Privacy Policy: Sponsor shares your concerns about the privacy of your personal information. By entering this Sweepstakes, entrants agree to receive marketing materials, communications and other materials from the Sponsor and/or any promotional partners whose products and services Sponsor feels might interest entrants at a future date. An entrant not interested in receiving future promotional offers should write to: [email protected] to notify the Sponsor that he or she does not desire to receive such materials.


Sponsor:  This Sweepstakes is sponsored by Pernod Ricard, 250 Park Avenue, New York, NY 10177.


Sweepstakes Administrator:  The Sweepstakes is administered by Million Dollar Media, LLC, P.O. Box 278, Woodbridge, NJ 07095.



National Football League , its member professional football clubs (including Atlanta Falcons), NFL Ventures, Inc., NFL Properties LLC, NFL Enterprises LLC, NFL Productions LL and NFL International LLC and each of their respective subsidiaries, affiliates, shareholders, officers, directors, agents, representatives and employees (collectively, “NFL Entities" or “NFL”) will have no liability or responsibility for any claim arising in connection with participation in this Sweepstakes or any prize awarded. The NFL Entities have not offered or sponsored this promotion in any way.




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