Fireball Treasure Instant Win Promotion
Official
Rules
NO PURCHASE NECESSARY
TO ENTER OR WIN. MAKING A PURCHASE DOES
NOT IMPROVE CHANCES OF WINNING. THE
FOLLOWING PROMOTION IS VALID ONLY IN THE FIFTY (50) UNITED STATES (“U.S.”) AND
DISTRICT OF COLUMBIA (“D.C.”), AND IS OPEN ONLY TO
QUALIFIED PERSONS (AS DEFINED IN THE RULES BELOW). VOID ELSEWHERE AND WHEREVER PROHIBITED. BY PARTICIPATING IN THIS PROMOTION, YOU AGREE
TO BE BOUND BY THESE OFFICIAL RULES AND THE DECISIONS OF SPONSOR AND
ADMINISTRATOR. DO NOT PARTICIPATE IN THE
PROMOTION IF YOU DO NOT AGREE TO THESE OFFICIAL RULES AND FALL WITHIN THE
ELIGIBILITY REQUIREMENTS AS SET FORTH BELOW.
Promotion
Name: Fireball Treasure Instant Win Promotion (the “Promotion”).
Promotion Dates: Registration for the Promotion begins at
12:00:01am Eastern Time (“ET”) on 10/1/2025
and ends at 11:59:59pm ET on 9/5/2026
(the “Promotion Period”). The Promotion is subject to all applicable
federal, state and local laws and regulations.
Void outside of the (50) U.S. and D.C., and wherever restricted or
prohibited by law.
Who may Enter: Promotion is open only to legal residents of
the (50) U.S. and D.C., who are age 21 or older as of date of entry, and have a
valid driver’s license or government issued photo ID, except the following
persons who are not eligible to enter, participate or win:
(a)
Employees,
officers, and directors of Sazerac
Company, Inc. (“Sponsor”), Million Dollar Media (the “Promotion
Administrator”), each of their respective franchisees, parents, affiliated
companies, subsidiaries, contractors, distributors or wholesalers, printers,
advertising and promotion agencies, and any and all other companies associated
with the design or execution of this promotion, or any employees, officers,
directors, members, shareholders or agents of any alcohol-beverage retailers,
distributors, wholesalers or manufacturers (collectively, “Released Parties”),
and the members of the immediate families or households, whether or not
related, of any of the above. “Immediate family members” includes, for purposes
of this promotion, parents (including in-laws), grandparents, siblings
(including step-siblings), children (including step-children), grandchildren (including step grandchildren)
and each of their respective spouses, regardless of where they reside.
How to Enter – Online Entry With PIN Code: At the start of
the Promotion, there will be a maximum total of 6,400 unique 12-digit
alphanumeric personal identification numbers (each, a “PIN” and collectively,
the “PINs”) available for distribution by means of With Purchase and No
Purchase, while supplies last. There are two (2) ways to obtain a PIN, as
follows:
1.)
With Purchase: during the Promotion Period, purchase one (1)
multi-pack (the “Participating Product”), of Fireball 50ml bottles from an off-premise retailer (i.e. Grocery or Liquor store) while
supplies last. Inside each Participating
Product will be one (1) unique PIN code with an accompanying QR code that can
be used for online entry into the Promotion (see below).
2.)
No Purchase: during the Registration Period, you may
obtain one (1) PIN without making a purchase, while supplies last, by mailing a
self-addressed, pre-paid stamped envelope with sufficient U.S. postage inside
an outer envelope to Fireball Treasure Instant Win Promotion, P.O. Box 278,
Woodbridge, NJ, 07095. Upon receipt of a
PIN request in accordance with these Official Rules, you will receive one (1)
randomly selected PIN per unique and original request per envelope with
sufficient U.S. postage, that can be used for online entry into the Sweepstakes
(see below). NOTE:
there is a limit of one (1) PIN request and self-addressed
stamped envelope per outer mailing envelope. You may submit up to a maximum of one (1) PIN
request per day during the Registration Period.
Any additional entries received on the same postmark date from the same
individual that exceed a limit of one (1) PIN request
per day, shall not be honored or responded to.
Mailing envelopes received with more than one PIN request inside will be
disqualified and none of the requests in the envelope will be fulfilled. Information on all PIN request envelopes must
be hand-printed. Incomplete or illegible
entries will not be fulfilled. All No
Purchase PIN requests must be postmarked by 8/20/2026, and received by 8/25/2026,
to be eligible and to allow Sponsor sufficient time to
return PIN via regular mail. Sponsor is
not responsible for, and will accept no liability whatsoever in relation to,
any late, lost, misdirected, delayed or incomplete PIN requests (all of which
are void). Once all available PIN codes have
been distributed, PIN code requests will not be responded to.
Once you have a unique and valid PIN legitimately obtained in
accordance with these Official Rules, scan the QR code using your mobile
device’s camera, or directly visit www.FireballTreasure.com, during the Promotion
Period. Follow the online instructions
provided to complete the online registration page with all required information
including your unique PIN, name, valid email address, phone number (including
area code), date of birth, and full address of
residence. After having read and agreed to these Official Rules,
click the submit button to submit your online entry. All entries
must be fully complete with all required information and must be
received by 11:59:59 pm ET on 9/5/2026 to be eligible.
NOTE: Each PIN is unique and can only be used one (1) time in this Promotion.
Each PIN will automatically expire after its first use, or on 9/5/2026
at 11:59:59 pm ET (whichever occurs first). Please retain the original PIN for
your records. All PINs submitted are subject to verification in the sole and
absolute discretion of Sponsor. Potential winners may also be required to
submit their original product carton, PIN code flier
from inside the Fireball multi-pack, and/or original reply letter (for a No Purchase
PIN request) with PIN matching their eligible winning entry in
order to be awarded a prize. Any PIN and/or other materials that cannot
be verified to the complete satisfaction of Sponsor, in its sole and absolute
discretion, is/are subject to immediate disqualification (in which case the entry
associated with such PIN will be declared null and void and any rights to any prize
associated with such PIN will be forfeited in their entirety).
Any available
opt-in opportunities are not required to enter the Promotion,
and opting-in will not improve your chances of winning. By participating and submitting an entry, entrant
agrees that sponsor and participating parties are authorized to contact entrant
via email, text, mail, phone or any other form of media to make entrant aware
of information pertinent to the Promotion, and to distribute information
regarding the Sponsor(s) featured products, special events or future contests,
promotions or offers. Entrants may opt-out of any further email communication at any time by
simply replying REMOVE to any email message, or
following the provided opt-out instructions.
Maximum of one (1) instant
win game play per person, per day. Any
incomplete or illegible entries will be disqualified. Any entry submitted
with an invalid email address or other inaccurate,
incomplete, false or incorrect information will be disqualified. Released Parties are not responsible
for lost, late, misdirected, illegible, incomplete, invalid, unintelligible,
damaged entries, or for entries submitted in a manner that is not expressly
allowed under these rules, or for any entry not
submitted or received due to any technical error or failure, unauthorized human
intervention, inaccurate capture or mis-entry of any required information, or
the failure to capture any such information for any reason including
programming or technical errors, or effects of hackers or failure of any
electronic equipment, computer or cellular transmissions and/or network
connections; all of which will be disqualified.
Each
entrant must submit an entry on his/her own behalf. Any entry submitted on behalf of another
individual or using another person’s email address, name or mobile number will
be disqualified and ineligible to claim any prize. Any attempt by any entrant to obtain more
than the stated number of entries allowed by using same, multiple/different
email addresses, mobile numbers, identities, or any other methods void that
entrant's entries and that entrant may be disqualified. No mechanically reproduced or automated
entries permitted. Use of any automated
system to participate is prohibited and will result in disqualification and all
such entries will be deemed void. All
entries received become the property of the Sponsor and will not be returned.
In
the event of a dispute as to any online registration, the authorized account
holder of the email address used to register will be deemed to be the
registrant and he/she must be eligible according to these Official Rules. The “authorized email account holder” is the
natural person assigned an email address by an Internet access provider, online
service provider or other organization responsible for assigning email
addresses for the domain associated with the submitted address.
By
registering to enter the Promotion, you affirm that you have read and accepted
these Official Promotion Rules. All entries received
become the property of the Sponsor and will not be returned. All
entrants agree to be bound by and abide by the official rules of the Promotion.
Instant Win Game – How to Play: After completing the online
registration page (first time visitors) or logging in with your registered
email address (for return visitors), visit the game play page on the Promotion
website. Follow the on-screen
instructions to play the instant win game.
After playing the on-screen instant win game, the website will
determine if the participant is a potential instant win prize winner, and the
participant shall receive an online message verifying if they are a potential
winner. If they are not determined as an
instant win prize winner, they will receive a non-winning message. If the participant is determined as a
potential instant win prize winner, they will receive a winner confirmation
message, AND an associated unique prize claim code on their
results page. If the participant does
not receive the winner confirmation message and a valid unique prize claim code
for any reason, or receives the non-winning results message, then that
participant will not be a prize winner for that game play attempt.
Eligible participants may return to the Promotion Website to play
the online Instant Win game up to one (1) time per day each day during the Promotion
Period. Each ‘day’ shall be defined as occurring between 12:00:00 am
ET to 11:59:59 pm ET, and the Administrator’s time clock shall be the sole
determinant of the eligible time period. For a chance to be eligible to win an
available instant win prize (see below), game play attempts must occur before
11:59:59pm ET on 9/5/2026.
Instant Win prize winners will be randomly determined throughout
the Promotion Period. A maximum total of one thousand six hundred (1,600)
Instant Win prize winners will be randomly determined during the entire Promotion
Period, based upon randomly selected and predetermined winning dates and
times. The first eligible participant who participates at or
following a scheduled winning date and time, shall receive a winning prize
message and unique prize claim code, and shall be eligible to claim the prize
award for that attempt (see below).
Maximum of one (1) instant win prize award per person, email
address or household during the Promotion Period. After receiving a
winning Instant Win prize message or being determined as an eligible Instant
Win prize winner, participants may not be re-awarded
another Instant Win prize during the Promotion Period to the same individual,
email or household.
Claiming an instant win prize award: Eligible participants receiving an
online instant winner confirmation message must print or record their unique
prize claim code, and must follow the online
instructions provided. Eligible prize winners may be required to
complete and return a prize claim form within two to four (2-4) weeks from
their online notification of being randomly determined as a potential
prize winner.
Instant Win Prize Awards and Delivery: The available
instant win prize awards, number of prizes available and approximate retail
value (“ARV”) of each prize are as follows:
|
Instant Win Prize Award Description |
Max. # Available |
ARV |
|
One (1) Fireball Branded
Treasure Merchandise Kit |
1,600 |
$15.00 ea. |
All merchandise items’ design, make, model, color, size, and style
are solely determined and designated by Sponsor, subject to availability. Allow approximately 8 – 12 weeks for initial
prize processing and delivery.
Total ARV of all available instant win prize awards: $24,000.
Instant Win Prize Awards: The maximum number of instant
win prize awards available during the entire Promotion Period are as listed
above. No more than the advertised number of instant win prizes will
be awarded for any reason. Each instant win prize winner will
receive online instructions for prize redemption, and/or may be contacted by the
Promotion Administrator to confirm or coordinate prize delivery. Maximum
of one prize award per person, email address or
household. In the event any
scheduled instant win prize is unavailable at time of prize award, Sponsor
reserves the right to substitute an alternate prize of equal or greater value
at its sole discretion.
Instant Win prize winners (or appointed legal parent or guardian)
must accept delivery of prize in the method as solely determined and designated
by Sponsor. Prize shall be shipped to
the designated winner residential address as provided at the time of entry
and/or winner notification via USPS or other Sponsor designated shipping/mail
carrier, or as otherwise designated by Sponsor.
Allow approximately 8 – 12 weeks for delivery. Once shipped, prize shall be considered
awarded, delivered and fulfilled, and Sponsor shall not be responsible for any
prize shipment that is lost, late, delayed, undelivered,
misdirected, misdelivered, damaged or stolen, or any incorrect shipping
address provided by winner. In the event
of any delivery issues, prize award shall not be
replaced or substituted with any alternate prize award or compensation. Winner shall look solely to
designated shipper/carrier and not to Sponsor for any
delivery issues.
All of the following will apply to each potential instant win
prize winner: 1) instant win prize winner will be required to complete and
return, within 3-days of date of receipt, a prize
acceptance form, an affidavit of eligibility, and a liability/publicity release
(where permitted); 2) prize winner may be required to present a copy of a valid
driver’s license or government I.D. and confirm their residential delivery
address as a condition of receiving any prize; 3) Winners are
responsible for paying all applicable taxes on prize(s).
Once
shipped, prize shall be considered as awarded and delivered, and Sponsor shall
not be responsible for actual receipt of delivery by winner. Sponsor shall not be
responsible for any lost, late, undelivered, misdirected, damaged or stolen
delivery; or any incorrect delivery address provided by winner
during registration or prize claim. In
the event of any delivery issues, including undelivered, misdirected, lost or
stolen deliveries, Sponsor shall have no responsibility to replace the prize
award, and prize award shall not be substituted by Sponsor with any alternate
prize award or compensation. Winner shall look solely to
designated shipper/carrier for any lost, damaged, stolen or mis-delivered
packages and not to Sponsor for any delivery issues.
IMPORTANT: In the event of
any technical or programming errors, tampering, or any error or malfunction of
any kind that results in more than the scheduled number of participants being
notified they are an instant prize winner – then all such claimants shall be
placed into a random drawing, and the actual scheduled number of instant prize
winners as listed above will be randomly selected from all participants
receiving an instant win prize notification or submitting an instant winning
prize claim. The maximum number of
instant win prize awards are as listed above,
regardless of the number of participants who claim to have received, or who
have actually received an instant win online prize
notification.
General
Prize Conditions: No
alcoholic beverage is part of any prize award.
All other costs
and expenses related to prize acceptance, delivery, redemption or use not
specified herein as being provided are the sole responsibility of winner. All income,
federal, state and local taxes are the winner’s sole responsibility. All prize awards are non-transferable
and no cash redemption or prize substitution allowed, except at Sponsor’s sole
discretion or as provided herein.
Sponsor reserves the right to substitute a prize with one of comparable
or greater value, at its sole discretion. All
prizes are awarded as is, without any warranty, express or implied, by
Sponsor. Failure to collect or properly
claim prize in accordance with these rules will result in forfeiture of the
prize. If forfeited for any reason, entrant will not receive any other prize substitution or
compensation, and the prize will
remain the property of Sponsor and will not be
awarded, except as provided herein. All properly claimed prizes will be awarded. Any unclaimed prizes will not be awarded.
Additional Rules &
Restrictions: By participating, entrants agree to abide by and be bound by
the Official Rules and the decisions of the Sponsor and Administrator, which
shall be final in all matters relating to this Promotion. In the event an entrant wins a prize, and is later found to be in violation of these rules
he/she will be required to forfeit the prize or to reimburse Sponsor for the
stated value of the prize if such violation is discovered after winner has used the prize. Participation in the Promotion constitutes
permission for the Sponsor and its designees to use entrants’ names, cities and
states of residence and/or likenesses for purposes of advertising and trade in any and all media now or hereafter known worldwide on
perpetuity without limitation or further compensation, notification or
permission, unless prohibited by law.
False, fraudulent or deceptive entries or acts shall render entrants ineligible for any prize.
By
participating, entrants agree to hold all Released Parties harmless from any
claims, losses, actions, or damages of any kind, whether actual, incidental or
consequential, for injury (including but not limited to death), damages, losses
or expenses arising out of or relating to entrant’s participation in this Promotion,
or the acceptance, possession or use/misuse of any prize, or participation in
prize-related activities (including but not limited to travel or activity
related thereto), and to assume all liability therefor.
Released
Parties shall not be liable to winner or any other person for failure to supply
the prize or any part thereof by reason of any acts of God, pandemics, any
actions, regulations, orders, or requests by any governmental entity, equipment
failure, terrorist acts, war, fire, unusually severe weather, embargo, labor
dispute or strike, labor or material shortage, transportation interruption of
any kind, or any other cause beyond Released Parties’ sole control.
Entrants
are restricted to use of ordinary and typical computer
equipment, mobile phone equipment, Internet access and cellular networks.
Sponsor disclaims all liability for the inability of a
entrant to complete or continue an entry due to equipment malfunction, busy
lines, inadvertent disconnections, acts beyond the Sponsor’s control, or
otherwise. The Sponsor disclaims any liability for entries not received due to
technical difficulties or transmission errors. The Sponsor disclaims all
liability for any delays, mis-delivery, loss, or failure in the delivery of any
item sent by mail, courier, express, electronic transmission, or other delivery
method. Released Parties are not
responsible for mechanical, technical, electronic, communications, telephone,
computer, hardware or software errors, malfunctions or failures of any kind,
including: failed, incomplete, garbled or delayed transmission of online
entries, traffic congestion on telephone lines, the Internet or at any website
or lost or unavailable network connections which may limit an online entrant's
ability to participate in the Promotion, and any injury or damage to entrant’s
or any other person’s computer or mobile phone related to or resulting from
participating in or downloading any information necessary to participate in the
Promotion. Released Parties are not
responsible for any other errors of any kind, whether computer, technical,
typographical, printing, human or otherwise, relating to or in connection with
the Promotion, including, without limitations, errors which may occur in
connection with the printing or advertising of this Promotion, administration
or execution of the Promotion, the cancellation of the Promotion, the
processing of entries or in the announcement of the prizes or prize winners. Sponsor, in its sole discretion, reserves the
right to disqualify any person tampering with the entry process or the
operation of the Promotion website.
Sponsor
reserves the right to cancel, modify, reschedule or terminate the Promotion for
any reason including, but not limited to acts of God, pandemics, force majeure,
government regulatory action or ruling,
fraud, misconduct, or if any technical failures destroy or threaten the
integrity of the Promotion, in the opinion of the Sponsor/Administrator, or if
a computer virus, bug, or other technical problem corrupts the administration,
security, or proper conduct of the Promotion as determined by
Sponsor/Administrator, in their sole discretion. In the event of early
termination of the Promotion, Sponsor reserves the right to determine prize
winners in a random drawing from among all eligible, non-suspect entries
received as of the time/date of such termination.
IN CASE OF DISPUTES: By
participating, each entrant agrees that (1) any and all disputes, claims, and
causes of action arising out of or in connection with this Promotion, or any
prizes awarded, shall be resolved individually, without resort to any form of
class action, and any judicial proceeding shall take place in a federal or
state court within the State of New Jersey; (2) any and all claims, judgments,
and awards shall be limited to actual out-of-pocket costs incurred, including
costs associated with entering this Promotion, and in no event will entrant be
entitled to received attorneys' fees or other legal costs; and (3) under no
circumstances will entrant be permitted to obtain awards for, and entrant
hereby waives all rights to claim, punitive, incidental, and consequential
damages, and any other damages, other than for actual out-of-pocket expenses,
and any and all rights to have damages multiplied or otherwise increased. All
issues and questions concerning the construction, validity, interpretation and
enforceability of these Official Rules, or the rights and obligations of
entrant and Sponsor in connection with this Promotion, shall be governed by,
and construed in accordance with the laws of the State of New Jersey, without
giving effect to any choice of law or conflict of law rules or provisions
(whether of the State of New Jersey or any other jurisdiction), that would
cause the application of the laws of any jurisdiction other than the State of
New Jersey.
Odds: Odds of winning an instant win prize award
are dependent upon the total number of eligible entries received during the
Promotion Period.
Official Rules &
Winners List: For a copy of these Official Rules, or the
name of prize winners, send a self-addressed stamped envelope to be received by
10/15/2026 to: Fireball Treasure Instant Win Promotion, c/o Million Dollar
Media, P.O. Box 278, Woodbridge, NJ 07095.
PLEASE SPECIFY which you are requesting, official rules or winners list.
Sponsor:
This Promotion is sponsored by Sazerac Company, Inc., 10101 Linn Station
Rd., #400, Louisville, KY, 40223.
Promotion Administrator:
The Promotion is administered by Million Dollar Media, P.O. Box 278,
Woodbridge, NJ 07095.